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Client project

FLYIR

A complete identity for an athleisure brand focused on the Indian market.

Our contribution
Brand Identity / Visual Identity / Brand Guidelines
Status
Complete brand identity

An identity built for movement.

We developed the brand's visual language, identity applications and guidelines, giving FLYIR a consistent system for presenting itself across touchpoints.

FLYIR — project deck

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A recognisable mark

The identity includes a primary logo, icon, submark and badge, with clear-space and minimum-size rules for consistent use.

Contrast with energy

Cyan accents sit against graphite black and white. The guidelines carry that palette into apparel, headwear and campaign applications.

What we worked on

  • Brand Identity
  • Visual Identity
  • Brand Guidelines

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